Starting and growing a successful real estate photography business

Jonathan Lee is a seasoned real estate and architectural photographer based just outside of Jacksonville, FL. With over 15 years of experience in the industry, Jonathan has earned a reputation for his technical expertise and vibrant, punchy photography style. As the founder of J.W. Lee Media, he offers a wide range of services, including video production, content creation, and marketing materials. Jonathan is also a Certified Professional Photographer (CPP) and a passionate educator, actively participating in the photography community. He serves as the president of the Jacksonville Professional Photographers Guild and is scheduled to speak at Imaging USA 2025.

Class Description:

Title: Starting and Growing a Successful Real Estate Photography Business

Join Jonathan Lee, a professional real estate and architectural photographer with over 15 years of industry experience, for an insightful class on launching and expanding your real estate photography business. This class is designed for photographers of all levels who are interested in diving into the real estate market or looking to enhance their existing business.

What You Will Learn:

• Getting Started: Essential equipment and software needed for real estate photography.

• Business Fundamentals: Building a brand, setting pricing, and creating a solid business plan.

• Marketing Strategies: Effective ways to market your services, including online presence, social media, and networking.

• Client Relations: Tips for building and maintaining strong relationships with real estate agents and clients.

• Workflow Optimization: Streamlining your process from booking to delivery to ensure efficiency and client satisfaction.

This class will provide practical advice, real-world examples, and actionable steps to help you succeed in the competitive field of real estate photography. Whether you're just starting out or looking to take your business to the next level, this session will equip you with the tools and knowledge needed to thrive.